SKALCertified.com - SKAL Certification
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SKAL Certification

Upon completion of our program, including exam, attendees will be Certified as having the qualified skills to do Advanced Social Media Marketing for their company and for their clients. You will be issued a SKAL Certified website certification badge and you will be listed in our online directory of SKAL Certified Experts.

Becoming SKAL Certified is a great way to:

  • Gain Credibility with Prospective Clients
  • Build Your Resume with Added Experience/Education

Why SKAL?
In today's market, the world of social network marketing is still quite new. Our company has been at the forefront of every leading Internet technology since 1995, when the World Wide Web first came on the scene. Since that time, we have very successfully managed a wide variety of clients in their online marketing needs, ranging from small businesses (realtors, hotels, travel and tour operators, etc.) to large, corporate clients including American Airlines, VisitBritain and VisitSweden (government tourist offices), Warner Bros, Sony, Travelocity, Orbitz, GlaxoSmithKline, and many more.

With social network marketing and the use of more recent Web 2.0 tools (blogs, social photo uploading sites, YouTube and more), our organization has continued to be in the lead in helping companies both navigate and understand this new marketing medium. As we feel these new marketing techniques are becoming more and more important as part of a company's overall marketing strategy, our goal is to ensure that companies we work with have the easiest path to success in social network marketing by tapping into our collective experience to make the learning curve as short as can be.

By focusing on tried and true social network marketing techniques we have been using and teaching others how to use, we can help both companies and individuals working with clients to apply some "best practices" methods in social network marketing, including the fundamentals of how blogs, photos and videos work together with Facebook, Twitter, LinkedIn and other social networks.

Will SKAL Certification mean anything to a prospective client or employer?
Not at first. Since this is all so new, there are several companies focusing on the ad agency level of helping their clients with social network marketing, but not a lot in terms of solid education and training in social network marketing. We will be putting the majority of our marketing funds and energy into educating the advertising world about the value of a SKAL Certified social network marketer... a marketer who intrinsically understands the fundamentals of this new enviroment where we're no longer "speaking to" our customer base, but rather "speaking with" them. A marketer who knows it's not about the quantity of Twitter followers, but rather the quality of those Twitter followers and that Facebook fan base. A marketer who understands that a blog as the core piece of a social network marketing strategy not only provides the content feeding into Twitter and Facebook, but also improves the company's overall search engine optimization (SEO) strategy at the same time.

Referrals
Our website and other marketing activities generates social network marketing leads! We pass these leads to select certified members based upon the client's needs and the certified member's qualifications and past experience.

www.skalmedia.com | www.skalsocialmedia.com | www.skalmediagroup.com
www.skalcertified.com | www.socialmediatraining.us | www.socialmediajobs.biz | www.socialmediadirectory.info